The world of marketing has kept on transcending each day with new changes coming to display. The traditional marketing techniques have slowly began to be written of as companies are adapting the new ways.
With the evolvement of the internet across the globe, digital marketing has continued to shape the marketing world. Digify Africa is one agency that has continued to meet the needs of digital marketing agency just next to you.
In an exclusive interview with Digify Kenya C.E.O, Gavin Weale , one would just wish to be taken back to their youthful age and grasp the opportunity they are offering the Kenyan youth as far as Digital Marketing is concerned.
From being a journalist detouring into copywriting and songwriting, Mr. Gavin Weale has a journey of well orchestrated expertise. He is fully equipped not only in journalistic escapades but also in the marketing world.
The flamboyant C.E.O reminisces his journey of marketing that commenced in 2002 in London at Livaty Agency. The agency had ran in S.A for three years by placing young graduates into companies.
The ideas came about as a result of marketing agencies enquiring about them. The agencies appreciated their journalistic nurturing programmes but were more concerned with digital marketing hence the idea was birthed.
The organization has an eye for the Kenyan Youth. They aim is to mentor them through their digital marketing programmes. With this offer on board the Kenyan youth can grasp the marketing techniques by undergoing training that is free and comprehensive.