Gone are the days when makeup, skincare and anything that is considered
‘feminine’ was left to girls only. Statements such as ‘pink is for girls’ and ‘boys do
not wear skirts’ are slowly losing meaning and causing a lot of controversy when
used, so much that, all we can do is observe and accept these new changes the
western world keeps throwing our way.
The makeup industry has grown tremendously within the past few years and with
the emergence of social media culture, it is definitely guaranteed to soar higher.
Together with the fashion industry, these two have slowly blurred the lines
between what men can and cannot do in regards to gender roles and it is a
satisfying yet uncomfortable occurrence. Since makeup has always been for
women, many may argue that these trends are being promoted by the LGBTQ+
community but studies have shown that some heterosexual men also wear
makeup although in secret for fear of being ridiculed or judged for it. Something
our society has become extremely good at.
As someone accustomed to the ‘norms’ of society, it is thrilling and empowering
to observe these new changes. Witnessing as different men stand for what they love despite it not being seen as usual is not only inspiring but also entertaining as
you observe the discomfort they cause in people who simply can’t fathom their
confidence. I hope to continue seeing more male makeup artists and influencers
stir the pot of society’s archaic rules since who wrote it in stone that it is wrong
for a man to put on lipstick? All I can guarantee is, it definitely isn’t in The Holy
Bible. I promise.
Insert: Creative Phil, a renowned makeup artist based in Nairobi Kenya.