An interesting campaign against HIV stigma titled #weareallclean has been launched to raise money to find a cure.
It was launched by Jack Mackenroth, an American swimmer, model and fashion designer who was the first openly HIV-positive contestant on US reality show Project Runway.
Money raised from the campaign will go to HIV/Aids nonprofits amfAR and Housing Works. The target is $1,000,000 (£640,000, €804,000).
These are the simple rules:
1) Take a selfie or short video of yourself in the shower or bath.**NO EXPLICIT NUDITY**
3) Nominate three or more other people to participate!
He partnered with Moovz which the leading gay social app. Yes you read right because this campaign is a men’s only participation.