WhatsApp’s Stories is getting a new text-only feature.

Now, instead of just photos and videos, you can update your WhatsApp Status with colorful, meme-like text posts.

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How the feature works: write a snippet of text, pick a background color, and customize the font. You can also link out to other websites from within a text post.

The update brings WhatsApp Status up to par with Snapchat Stories, which also recently introduced the ability to link out from a Story.

WhatsApp Status has been one of Facebook’s more successful Stories clones. The feature now has 175 million daily users, making the feature more popular than all of Snapchat. Besides adding text posts, WhatsApp is also adding the ability for web users to view Statuses, opening up the potential for even more growth.